Winners announced in NAJ and IJL charity charm competition

Winners announced in NAJ and IJL charity charm competition

International Jewellery London and the National Association of Jewellers are pleased to announce the winners of a charity charm competition in aid of Childline.

Jewellery brands and designers were challenged to develop a charm for a very special charm bracelet, which is now being crafted by Birmingham-based manufacturer Hockley Mint. Entrants also had the option to include a loose pearl or diamond adornment, donated by NAJ members Raw Pearls and Clark Diamonds of Birmingham.

Find out more details about the competition and the cause here.

After a fierce decision-making process the two winners are Dower & Hall and Magnus & Bella.

Wrapped in Love by Dower and Hall
Dower and Hall

This 18ct rose gold charm has been designed to symbolise everything that the NSPCC and Childline represents. The warm hues of the gold roses in the charm, which are an ancient symbol of love, surround the pearl with protection and warmth. The pearl is symbolic of the 30th anniversary of the charity and also the pure innocence of a child.

The Elder Charm by Magnus and Bella


The Elder charm is a solid gold hand-made, hand-carved and hand-engraved charm made in the bespoke jewellery studio of husband and wife team Magnus & Bella. In ancient English lore the Elder tree symbolises guardianship and protection. The circle of leaves in the charm is never-ending, symbolising constant protection and a safe space.

The complete charm bracelet, which has been designed by British jeweller Sarah Jordan, also features charms by Alexander Davis, Alexis Dove, Clogau, Collette Waudby, Rachel Galley and Sarah Ho.

The bracelet will be the headline item in an online luxury Christmas gift auction to raise vital funds for NSPCC’S ChildLine service.

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