Emerging jewellery designer Crystal Chien was selected as a Bright Young Gems winner in 2015.
Here, she explains how our pioneering initiative helped her step into the jewellery trade, gather valuable feedback on her collections and gave her a confidence boost.
Q. How did you find out about Bright Young Gems and what made you want to apply?
I heard about Bright Young Gems for the first time through my school (Birmingham City University, School of Jewellery). I thought it was a great opportunity to show my jewellery to the public. It is also especially good for graduates, allowing us to get involved in the biggest trade show in the UK.
It was a good experience for me. I had chance to get some feedback from people on my jewellery. My graduation collection was a bespoke jewellery set, though Bright Young Gems actually inspired me to launch my 18ct gold collection – Allurement.
Q. What would be your advice to other recent graduates or final year students who are thinking of entering Bright Young Gems?
I would say the best thing to do is focus on what you are making now. Pay attention to all the details and do the best you can for your jewellery. I remember I was quite shy when talking to people. I would definitely suggest winners try and talk to the public, introduce their jewellery and tell their story. Try to communicate with people and make the most of it.
Q. How do you think Bright Young Gems helped with where you are now? Did it help you on your journey to success?
I think Bright Young Gems helped people in the industry to get to know me. Also, it encouraged me to design my next collection. I launched the new collection in 2016, started my own jewellery brand and [now offer a] bespoke design [service]. I am planing to move back to Asia this year, continue working on my brand, and will exhibit at more trade show over there. Also the brand will focus more on bespoke design for customers.
To read more terms and conditions about Bright Young Gems, please click here.
What is the IJL Journey?
As part of our IJL 365 approach, the IJL Journey extends far beyond our three-day trade event. It offers myriad career-boosting benefits, including a mentoring package, workshop days, ongoing pricing, branding and marketing support, and introductions to key industry figures.
This invaluable advice prepares each Bright Young Gem, KickStarter and Design Gallery Exhibitor to meet the 9,000 strong jewellery audience at IJL 2018, from September 2-4.
IJL is #withyou offering career opportunities and the chance to grow your jewellery business, whether you are a student, recent graduate, emerging brand or established player. Speak to our team to find out more.
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